Many people ask: “Why affiliate marketing?”, “What I can win from this kind of marketing?” The answer of this question “Why affiliate marketing?” is simple: “You can win a lot, but you must put a lot of effort for this to happen. There is one very important rule here: More traffic, more sales. You need to increase traffic to your site to get better results. Let’s see what’s says Shawn Collins from www.affiliatesummit.com “Affiliate marketing is simply online commission-based sales and lead generation. For instance, if somebody made a fan site for the latest hit movie, they could include links to merchandise and tickets. When visitors click the ads and buy, the site that referred those sales will earn a commission.” As we have mentioned before, the traffic I s very important for sales, so we need to drive as much as quality traffic as possible. This can be done by promoting our website, or our affiliate link. We can make a link exchange with same niche websites, drive a traffic from social portals like Twitter, Facebook, Pinterest, Stumbleupon, Reddit and etc. We can make a good traffic, almost instantly by the Google adword campaign. Google Adwords will drive highly targeted traffic and its one of the most important entities in the internet marketing. Google paid click campaign is an excellent strategy and tool in giving your site maximum exposure. This will definitely help you find the all important, highly targeted traffic you need. You can define how much will be your daily budget for the campaign and maximum price per click. You can also define targeting country, gender, age, etc. Google will offer a recommended cost per click, but you do not have to stick with this price. Google Adwords is one of the best tools for attracting quality traffic.